Soap Stops Violence

In Fight Club they made soap to finance violence and mayhem. Today I had the privilege to observe the opposite - a dedicated panel deciding how the proceeds of 30,816 Daisy Soaps* will be used to prevent Domestic Violence.

The panel included: passionate staff from The Body Shop, experts from Domestic Violence community organisations such as C.A.S.A House and WESNET, and Angela Barker, herself a survivor of domestic violence. Angela's story has helped warn thousands of students through the government's 'Australia Says No' campaign documentary.

The Body Shop was thrilled to receive over 90 applications. In the end, twelve different organisations around Australia were selected to receive grants of between $1,000 and $10,000, each had great ideas to raise awareness to prevent domestic violence or help victims.

So if you're interested in how your soap has helped protect young Australians from domestic violence stay tuned... and the winning organisations and their proposals will be published here soon.

* The Daisy Soaps had the added benefit of containing our Community Trade ingredient - Shea Butter which is fairly traded from the Tungteiya Women’s Group in Ghana.

- Adam Valvasori - Values Manager - The Body Shop