23 June 2008

Marion rocks ACF campaign

Tess Taheny-Penna - The Body Shop Marion - South Australia.

Our store was very successful with the recent Tell Kevin You Care ACF campaign. As of yesterday I think we had nearly 600 postcards signed, I think this was a great effort as we have not been particularly busy in the last few weeks.

I think we were so successful due to having a 'motivation' night a few days before the campaign started. We watched An Inconvenient Truth and spoke about how we all play a part with our carbon emissions. This meant that every staff member approached the campaign feeling very confident with how to speak to customers (especially the slightly difficult ones).

The target of a 30 per cent reduction in emissions by 2020 that we advocate for the Australian Government to adopt is reasonable and modest. The Intergovernmental Panel on Climate Change (IPCC) scientists found that if wealthy countries reduce emissions by 25–40 per cent by 2020, we’ll give ourselves a 50/50 chance of keeping global warming below two degrees. That’s a real gamble. To improve our chances of avoiding the worst climate impacts, we would need to make bigger reductions by 2020.

2 comments:

mino said...

THE BODY SHOP IS NO LONGER CRUELTY FREE AS LOREAL HAVE BOUGHT THE BODY SHOP AND LOREAL COTINUE TO TEST THEIR COSMETIC PRODUCTS ON ANIMALS..SHAME! BODY SHOP

The Body Shop Activist said...

Hi Mino.

I think it's great that you're passionate about animal testing. So are we... We have never tested on animal and never will.

We have even positively influenced our parent company L'Oreal to reform their practices! This is huge because L'Oreal has many more millions of products than The Body Shop!

Read this post to find out how the end of animal testing is nigh!
http://blog.thebodyshop.com.au/2008/02/11-march-2009-end-of-animal-testing.html

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