By Adam Valvasori - Values Manager
The Body Shop knows how important a cause-related poster can be at grabbing attention and effectively conveying a message. We've been campaigning publicly every year since 1986 . So we'd like to encourage any creative heads out there to get behind the 2009 Greenpeace Design Awards. Coincidently our very first campaign in Australia was with Greenpeace to raise awareness about whaling (see below).
The 2009 brief is to design a poster that delivers the message ‘Be a Part of the Action’ – this does not necessarily have to be expressed in words. The poster could bear witness to catastrophic environmental damage and in doing so, cause outrage. Alternatively the poster could actively encourage peaceful protest to expose an environmental problem.
Above all, the poster needs to raise awareness of environmental issues and inspire action.
For more information go to: www.greenpeacedesignawards.org.au
While we're talking about Whaling, you might not have noticed (with all the economic crisis coverage) Japanese whalers have resumed their whaling "research". The Age has quite a few relevant news articles.
Good luck and safe hunting from everyone at The Body Shop to the The Sea Shepherd crew on Operation Musashi who are trying to stop them. You can read the Steve Irwin crew members' blog entries here. You might also want to check out the Sea Shepherd's Youtube channel.
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