6099 Signatures for Week 1 of the ANTaR Respect Campaign

By Deb Baxter - The Body Shop

Each and every one of The Body Shop stores should be congratulated on their level of commitment and their ongoing effort to ensure the success of this campaign. The National result for week 1 of the Respect campaign is incredibly close to target which is just FANTASTIC. It is so important with this campaign that we never underestimate the power of discussion, even if it does not result in a signature from some of our customers. We have a target of 20,000 signatures for ANTaR and as the results show we are on track to achieve this. But this campaign is not just about signatures, it is about raising awareness and education across the board. If we think about every individuals circle of influence, if just a handful of people leave our stores and tell one other person about this campaign…
Keep up the great work, I have every confidence we can reach the 20,000 signature target, with so many more people educated along the way.