In support of the recent "Take the Lead on Climate Change" campaign with the Australian Conservation Foundation, almost 20,000 customers of The Body Shop signed a pledge to become part of the solution to the climate change crisis. During this campaign, The Body Shop (TBS) Geelong; aiming to engage all staff who in turn talk passionately to our customers about how we can tackle such important issues, invited TBS stores across Australia to participate in a national competition to create a TBS Forest.
Stores embraced this opportunity with great enthusiasm with all trees presented and judged at recent Store Manager Networks. Points were given to those displaying works in the following categories.
MOST POLITICAL
MOST CREATIVE
MOST SUSTAINABLE
An overall winner was then chosen in each State with the national winner to be announced in September at The Body Shop National Conference.
With the key goal to have fun and get the message across about how important the issue of climate change is and the difference we can all make, NSW presented their tree’s in the theme of "Values Idol".
"We had 12 stores ‘perform their tree’ on the Tuesday and the other 13 ‘performed their tree’ on the Wednesday morning. We had the music (from American IDOL) and we had our very own judges (distant cousins of the TV version… of course!!) made up from our state management team and I couldn’t resist the chance to be the host….yes I was P.J. Seacrest!!! Each store team had a minute to talk through why their tree was either the most CREATIVE, POLITICAL or MOST SUSTAINABLE. It was a nail biting, adrenalin fueled and very fun way of getting an important message ‘out there’! After each ‘show’ we had a ballot vote and then on Wednesday afternoon we announced our winners of each category as well as our overall state winner!
So in NSW, congratulations must go to the Castle Towers store who won MOST POLICITICAL, Eastgardens who won MOST CREATIVE and Galleries Victoria who won MOST SUSTAINALBE – they had voted as a store team to commit to planting 10 new trees!!!! The overall state winner went to the Charlestown Square team who did a little song!!!!!
A huge thank you to TBS Geelong for their creative idea, along with all TBS stores for their enthusiastic participation. Watch this space for further updates on State Winners along with supporting photos.
Stores embraced this opportunity with great enthusiasm with all trees presented and judged at recent Store Manager Networks. Points were given to those displaying works in the following categories.
MOST POLITICAL
MOST CREATIVE
MOST SUSTAINABLE
An overall winner was then chosen in each State with the national winner to be announced in September at The Body Shop National Conference.
With the key goal to have fun and get the message across about how important the issue of climate change is and the difference we can all make, NSW presented their tree’s in the theme of "Values Idol".
"We had 12 stores ‘perform their tree’ on the Tuesday and the other 13 ‘performed their tree’ on the Wednesday morning. We had the music (from American IDOL) and we had our very own judges (distant cousins of the TV version… of course!!) made up from our state management team and I couldn’t resist the chance to be the host….yes I was P.J. Seacrest!!! Each store team had a minute to talk through why their tree was either the most CREATIVE, POLITICAL or MOST SUSTAINABLE. It was a nail biting, adrenalin fueled and very fun way of getting an important message ‘out there’! After each ‘show’ we had a ballot vote and then on Wednesday afternoon we announced our winners of each category as well as our overall state winner!
So in NSW, congratulations must go to the Castle Towers store who won MOST POLICITICAL, Eastgardens who won MOST CREATIVE and Galleries Victoria who won MOST SUSTAINALBE – they had voted as a store team to commit to planting 10 new trees!!!! The overall state winner went to the Charlestown Square team who did a little song!!!!!
A huge thank you to TBS Geelong for their creative idea, along with all TBS stores for their enthusiastic participation. Watch this space for further updates on State Winners along with supporting photos.
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