27 January 2011

Celebrating the International Year of Forests with Greenfleet

By Jane Harris - Customer Service Manager

The United Nations declared 2011 as the International Year of Forests; the year to celebrate the vital roles forests play in supporting life on earth and, just as importantly, the vital roles that people play in managing healthy forests.

Forests are essential to the survival and well-being of every living thing on earth, us included: they provide shelter to people and habitat to wildlife; support biodiversity; are a source of food, medicine and clean water; and play a vital role in maintaining a stable global climate and environment.

Since 1997, Greenfleet has planted almost 7 million native trees in Australia. Today, the resulting forests are helping to restore habitat for wildlife and to recapture carbon pollution equivalent to more than 400,000 average cars for an entire year.

Below is an example of a Greenfleet biodiverse forest at Battery Creek, VIC.

Battery Creek - Before the 2004 planting

Battery Creek - 6 years later in 2010

A picture is worth a thousand words: thanks to Greenfleet supporters, where bare land once stood a forest of eucalypts, wattles and tea trees is thriving! The benefits of this rich, biodiverse forest are numerous; but the most rewarding one is to see the native wildlife, like Kangaroos, Echidnas and Rosellas - to name just a few - returning to the area.

The Body Shop is and has been a proud supporter of Greenfleet since 1997.

You too can do your bit for the environment: to celebrate the International Year of Forests, Greenfleet wants to plant more native forests than ever before and has set a fundraising target of 2 million trees for 2011.

Go to www.greenfleet.com.au to help Greenfleet plant more native forests this year!

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